Archive for December, 2007

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Duplicate Content

What is duplicate content?
Duplicate content are paragraphs or blocks of content that are the same on multiple pages within the site. Meaning that the text content is identical or at least very similar.
What does Google say about duplicate content?
Google says quite a few things about [...]

SEO
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Easier Rankings with Older Sites

Why does it seem that you can get higher rankings with aged web sites?
It’s because Google has invented a set of filters that automatically down rank newer websites until they think that they can be trusted. No one really knows how long it takes a newer site to be trusted, it can vary on many [...]

SEO
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Social Media Optimization (SMO)

Social Media Optimization (SMO) or Social Media Marketing (SMM) are now becoming popular for SEO companies. this type of networking of sites is getting attention from many SEO savvy services. SMO and SMM can include techniques Digg, del.icio.us and MySpace.
Creating a buzz for your site is good for obvious reasons, but it also has [...]

SEO
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Create a Trustworthy Site

It’s no good having a high ranking site and then when they reach your site it doesn’t look good or appear trustworthy. You need to create a professional web design and create trust within the content.
Here are 5 Tips to help gain your visitors trust:
1. Show your visitors who you are, list your mailing [...]

SEO
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IE8 to Make Up for IE7 Shortcomings

Microsoft recently released Internet Explorer 8. This version of one of the world’s most popular internet browsers has been said to overcome many of the issues users and programmers experienced since the October 2006 release of Internet Explorer 7.
The most common issues that occurred with IE7 was the fact that many older websites did [...]

SEO
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Holiday SEO Campaigns

Many webmasters and business owners are still reeling from a very busy and, in most cases, very successful holiday period.
Most experienced business began months in advance preparing for the ever-growing number of online holiday shoppers and getting their part of the over $16 billion online market.
Adding special sales webpages and getting them [...]

SEO
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Paid Inclusion Programs

One method many businesses to promote their websites is by participating in Paid Inclusion Programs. These are basically programs that help guarantee that a website is included in popular search engine indexes.
One example of a well-established Paid Inclusion Program is the Yahoo Search Submit Basic. This program guarantees website content is included in [...]

SEO
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XHTML or HTML?

Do XHTML pages rank better than HTML pages? The answer is No. They have the same value. Google however puts more weight to well structured content, and thus XHTML in some cases may be a more suitable option.
No matter what type of page you have, the important thing to understand is that your page needs [...]

SEO