Archive for April, 2008

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Ideas for a Marketing Plan

To be on top of the internet marketplace, the basic mantra is, ‘plan and flourish’.
The first item on your marketing plan forming agenda should be your marketing budget that limits your temptations but helps exceed your profit expectations.
The second should be the making of lists of target markets and online methods of advertising the [...]

SEO
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Free Online Advertising

Free online directories are websites that list websites using an interconnected and organized list of categories including specialized directories that are used for business and general purposes.
These directories work like the telephone directories with the additional advantage of directing prospective customer traffic to a website. A website gives a customer all the required information [...]

SEO
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Google Adwords

Google Adwords are a simple and fast way of advertising on the internet using the Google search engine. Google Adwords are purchased by bidding and the word is awarded to the highest bidder.
The basic value of Google adwords is that they match the advertisement to the customer audience and help in controlling the cost [...]

SEO
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Search Engine Optimization

Optimizing the possibility of search engines reaching and indexing a website is called search engine optimization (SEO). SEO helps in improving the visitor traffic to a website and enhances the image of a business both local and industry specific online.
SEO is achieved by the use of strategic keywords in the title and body of [...]

SEO
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Pay Per Click

Pay Per click (PPC) is an advertising technique used on search engines, advertising networks and content websites/blogs. The advertiser pays only when a user clicks. The Advertiser places a brief but attractive advertisement on a website with keywords placed in the title and in the body.
PPC is an affiliate program offered by businesses search [...]

SEO
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Marketing Your Website Online

Marketing your website is vital because it is the online identity of a business. It should effectively target the customer and it should provide a profitable means to your business ends.
Small businesses have found great success by utilizing several methods of boosting their online visibility. By making your website increasingly visible and accessible to [...]

SEO
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Preparing to Market Your Website

The basic tool used in preparing to market your website is research. Searching the internet for niche markets, finding marketing methods which can be customized to your unique needs and comparing the costs of marketing utilities to fit in with your budget will give you a better grasp of the choices available to you.
Research [...]

SEO
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Search Engine News

Search Engine News Websites are effective guides to the novice web advertiser. They are the main sources on the internet that informs visitors about the methods of various search engines.
Search engine News websites serve a valuable purpose. They guide the visitor by providing insights into the search methods, keywords and linking of different search [...]

SEO
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Submitting Websites to Search Engines

To drive customer traffic to a website it must be submitted to search engines which are tools used by potential customers to find a product instantly online.
There are many websites both free and for a fee and website promotion companies that help submit websites to hundreds of search engines.
To submit the website the advertiser [...]

SEO
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Benefits of Online Marketing

In today’s fast paced e world, no business can succeed without advertising on the internet. Advertising online is cost, space, labor and time effective. Though cheap, it is the most productive and profit making form of advertising today.
The internet has replaced all forms of media when a potential customer seeks information. Online Advertising helps the [...]

SEO