Archive for October, 2009
Use Promotional Products to Retain Clients
The main goal of marketing is to attract new customers. Bringing customers to a business is the first step in building a successful business. Bringing in first time customers is just one part of the process while the real key lies with keeping those first timers and turning them into lifelong customers. Giving away [...]
The Difference between SEO, SEM & PPC
Many people do not know the difference between SEO, SEM & PPC.
SEO stands for Search Engine Optimization and it consists of optimizing your website pages and working on off-site strategies to make your site come up higher on results from the major search engines for relevant keyword phrase searches. SEO is performed for organic/natural [...]
Using Mobile Media Marketing for your Business
These days more and more people are using their cell phones for tasks other than calling people. Cell phones can give people quick information without needing to use a computer.
For example, many consumers can now can simply send a quick text message to GOOG411 with the text message for let’s say ‘movies’ and google [...]
Mobile Media Marketing is the Future
The buzz around the development and potential revenue that will be generated by Mobile Media Marketing in the near future is intensifying. Industry leaders and marketing professionals around the word realize that Mobile Media Marketing is the wave of the future in advertising. Some believe that it will have the same or a bigger impact [...]
Online Lead Generation Tactics Are Changing
Most companies are constantly on the look-out for new lead generation options. Word-of-mouth and referral incentive programs are a couple of ideas that are gaining momentum and for good reason.
One of the best sources of lead generation is WOM or word-of-mouth marketing. You should encourage your customers to talk about you on their Facebook, MySpace [...]
Great Ways To Generate Leads Online
No matter if lead generation is a small piece of your marketing mix or the sole reason your site exists, the truth is that capturing and responding to online inquiries is what lead generation is all about.
You should look at your visitors as being very introverted. They are curious when they come to your site [...]
Email Marketing & Social Media Marketing
It can be very hard for businesses to reach young consumers and finding the right combination of what works can seem daunting. Many marketers are rushing to tap into social media marketing in order to find customers and perhaps you have jumped on that boat as well.
There is a misconception floating around that says social [...]
Yahoo, Bing & Search Engine Marketing
As you may know, Microsoft and Yahoo are merging their search services in hopes of competing with Google. Microsoft’s Bing (www.bing.com) search engine will power Yahoo Search and Yahoo Search Marketing will be run by Microsoft AdCenter.
You may have seen the television ads for Bing or perhaps you’ve received a notice from your PPC account [...]
Online Marketers use Press Releases
Are you submitting press releases as part of your online marketing strategy?
A press release is a great way to get the word out about your business and more and more online retailers and online marketers are beginning to see the value in a good press release.
Many people are able to write an effective press [...]
Small Business & Online Marketing
Small businesses in today’s market need to plan to put some of their financial resources into online marketing. It has become an essential element of growing any business online.
Many small businesses are still not online yet and they’re missing out on a huge opportunity to connect with new potential customers. If people want to [...]
