Archive for January, 2010
In order to attract people to your website and to keep them coming back, your content must be interesting and informative. It goes without saying that your content needs to be able to attract the search engine spiders that crawl the web. No matter what type of information you provide on your site, you should [...]
Facebook is a very popular social networking website and practically everyone knows what it is. Companies that have Facebook pages are taking advantage of a free way to promote their businesses.
One of the best reasons for having a company page on Facebook is the fact that company Facebook pages or fan pages as they [...]
Email marketing is a great way to build a relationship with your contacts and to promote your business. Viral marketing techniques can prove to be very effective if you carefully plan your campaign.
They are also less expensive than other internet marketing plans. As a matter of fact, most strategies will not cost you a [...]
Google recently announced that Adsense for Domains is now using optional keyword hints more often Keyword hints are given by the user who enters the keywords to help Google in ad targeting for ambiguous domains.
The keywords are suggestions given to Google by domain owners regarding the the type of content users are seeking when [...]
Many online marketers routinely use Twitter to ‘tweet’ marketing message to their followers in an attempt to get them to click their links and hopefully buy something from their site.
Google was not so eager to reveal how they would rank tweets and other real-time results but now the company has revealed via an interview [...]
Businesses, especially internet marketing companies should know how to best implement Pay Per Click Marketing (PPC) for their sites or their client’s sites. PPC can be a nebulous subject for people that are new to the online marketing industry. It can be a very expensive undertaking that may not yield the kind of results you’re [...]
When people visit your site there should be at least one or two ways for them to find what they’re looking for. Make sure you market to your customers on each page based on what they are looking for. Internal pages can be optimized to come up higher on search engine results for niche keyword [...]
In any industry, successful companies know that they cannot passively wait on customers seeking them out and finding them for their products and service offerings. Business owners rely heavily on their advertising and marketing managers to make sure the business gets its name out to consumers.
That’s why proactive website promotion is so important to businesses [...]
While the web may not be your sole means of marketing, you will probably not want to neglect the importance of reaching current and new customers online. When planning to market online it’s critical that you do some market research first and set up a marketing strategy. This could include researching competitor sites, traffic patterns, [...]
Search industry professionals are taking into consideration that as the industry grows and changes, their techniques and methods need to do likewise to make sure their sites and their clients’ sites stay competitive. That is not to say you should start overhauling websites every time something new comes along.
There are new tools that [...]