Archive for February, 2011
The immense popularity of social networking sites is deepening web users’ engagement with the world wide web and it is causing a dramatic shift in the online global landscape.
If you are wondering if you should take part in social media marketing, the answer to that question is a resounding “Yes!”. With millions of people [...]
Today’s most savvy marketers are taking part in digital media marketing. Companies of all sizes are now embracing digital media marketing to publicize their brands, products and services.
In order to succeed at digital media marketing you have to remember that providing good content is essential. The content you offer on your site serves many [...]
Online marketing involves creating awareness about your products and services and selling them to online buyers. It takes a lot of work to succeed in online marketing but once you have all of the correct elements in place, you are setting yourself up for success.
The first thing you need to do is to create [...]
The face of marketing has changed a lot over the past few years. One of the biggest changes is the fact that people are now using social media to engage consumers. It is important that you know what social media is so that you understand how to set up a social media campaign for your [...]
Online marketing is today’s most effective way to reach consumers. The internet has changed the world in many ways and one of those ways is allowing us to reach people on the other side of the earth instantly and with little effort.
If you are a business owner you should definitely be participating in online [...]
Mobile advertising is quickly becoming a very important component in business marketing. Considering the fact that billions of people around the globe use their mobile devices each day, it only stands to reason that this medium will be targeted by retailers.
If you wonder how mobile advertising can benefit you, the small business owner, the [...]
Social media advertising is growing at an impressive rate. Social media advertising is the cutting-edge of today’s most aggressive marketing strategies and is a very low cost way to spread the word about your products, services and brand.
Social media websites like Twitter, LinkedIn and Facebook are all providing great opportunities for businesses, organizations and [...]
Google Local is a service which allows you to search businesses much like you were able to do with Yellow Pages. It is a very easy service to use. To use it, you will first go to the Local home page. On this home page is a search bar and a map. If you click [...]
As it stands now, the online ad industry is at $55 billion while mobile advertising is at $2 billion. It is certain that mobile advertising will pick up speed in the near future as mobile marketing is the wave of the future.
Paid search is the top way to advertise during this decade. Even though [...]
Google continues to be the king of search engines but even so, the giant is keeping a very watchful eye on its brand and its algorithms. Yahoo has always been and still is a distant second next to Google and Microsoft’s Bing is in third place in the search engine hierarchy.
Google recently made an [...]