Archive for April, 2011

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New Version of Google Analytics Up and Running

Google has released the latest version of Analytics and it is available to all users. The new version of Analytics features a totally re-designed interface, many different dashboards which you are able to fully customize, event goals, enhanced custom reports and a search term cloud visualization tool.
The new version of Google Analytics is called [...]

PPC, SEM, SEO
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Tips for Blogging About Your Business

There are many major benefits associated with blogging. Here are a few of the top reasons you should consider starting and maintaining a blog. A blog affords you the chance to connect with other people. There are many like-minded individuals out there and having a blog is one way to meet them.
Running a blog [...]

PPC, SEM, SEO
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Tips for Driving Traffic to your Niche Website

Once you have found your niche and have a great looking website built, you need to attract consumers and businesses to it. Without traffic your site is basically ineffective, meaning that you will not make any sales and all of your online advertising efforts will have been in vain.
You can drive traffic to your [...]

PPC, SEM, SEO
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Tips for Improving your PPC Marketing

Many people have thrown in the towel when it comes to managing PPC marketing. However, there are many reasons not to abandon your PPC marketing efforts as you can now use Facebook and other resources to highly target potential customers.
PPC marketing is and always has been about positioning. One way to improve your position [...]

PPC, SEM, SEO
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Blog Marketing is Important

If you are like most online marketers today, you have at least one blog and maybe even dozens. They are a good way to spread the word about your business. Hopefully you are doing a good job keeping your blogs updated with regular, interesting posts that readers find helpful.
In order to drive more readers [...]

PPC, SEM, SEO
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Using Text Messaging in Mobile Marketing

It can be rather intimidating to launch your first mobile marketing campaign, seeing that it is a relatively new platform with many new things to learn about. However, with a useful few tips, you should be able to succeed in your mobile marketing efforts. Here are a few things to keep in mind.
Keep it [...]

PPC, SEM, SEO
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Utilizing Facebook Marketing

The most successful companies in the world today, both big and small, are using Facebook marketing. With millions of internet users logging onto Facebook each day, the exposure for businesses is virtually unlimited.
You can use something as simple as a Facebook page to spread the word about your company. When you have a page [...]

PPC, SEM, SEO
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Twitter Follow Buttons Improve Networking

The most successful businesses typically have many contacts. Networking has always been a strong an effective way to facilitate sales, information and making new connections. This holds true in today’s technology-driven, online marketplace. Competition is fierce and everyone from the average marketer to the average internet surfer wants to use the world wide web to [...]

PPC, SEM, SEO
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How to Get the Most out of SMS Marketing

The smartphone has taken the world by storm and nearly every major cell phone manufacturer offers at least one smartphone to their customers. Research continues to show the growing popularity of smartphone technologies.
More and more people are now accessing the internet from their mobile phones which means that they are using their handheld devices to [...]

PPC, SEM, SEO
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Benefits Associated with Online Advertising

Successful advertising is essential for the success of any internet business. It is simply not possible for any online business to survive without a good advertising campaign. You cannot create a website and put it online and then expect customers to come running. You have to work hard in your advertising efforts so that you [...]

PPC, SEM, SEO