What is Microblogging and How Does it Help?
Microblogging is very simply a small blog with a very precise purpose. It may even be as small as one sentence, one picture or a short video. Some see this as an outgrowth of text messaging and other kinds of instant messaging. With these mediums, the idea is to get one short thought to another person so that the other person can meet you somewhere or find out what you are doing or where you are.
Because microblogging is usually geared to short, concise information about a particular product or service, it is seen as more personal or dedicated to what an individual might need to know about your business.
With social networking media, these types of short blogs may be simply to let your customers know what you are doing at the moment. Using this concept to promote your business may provide business owners with a kind of up-to-the-minute reporting that can let your customers see that you are serious about doing business on a daily and maybe even hourly basis.
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